Volunteer Spotlight: Jennifer Kennedy

Jennifer Kennedy
CMAC Ontario Branch – Professional Development Chair
Athletics & Wellness Director, The Boulevard Club

Jennifer Kennedy is an experienced wellness and club operations leader whose vision and dedication elevate the role of athletic and wellness programming within private clubs — enhancing member experiences and supporting professional growth across the club industry.

Professional Background & Club Leadership

Jennifer serves as Athletics & Wellness Director at The Boulevard Club, a distinguished private club in Toronto known for its exceptional athletic facilities and vibrant member community. In this role, she brings over 20 years of leadership experience in developing innovative and comprehensive wellness, fitness, and athletics programs that promote holistic health, longevity, and active lifestyles for club members.

Her strategic approach blends cutting‑edge wellness trends with strong operational leadership, inspiring high‑performing teams and delivering programs that reflect the evolving needs of members. Jennifer’s commitment to fostering member‑centred experiences has helped position The Boulevard Club as a leader in wellness within the private club landscape.

She also contributes thought leadership on wellness and club operations through industry education — including as a speaker on emerging wellness trends at CMAC national events — underscoring her role in shaping how clubs integrate fitness, health, and well‑being into their offerings.

CMAC Ontario Branch Involvement

Jennifer brings her passion for professional growth and club operations to the Club Management Association of Canada (CMAC) Ontario Branch, where she serves as Professional Development Chair on the Branch Board of Directors.

In this volunteer leadership role, she helps guide the branch’s professional development strategy — designing and promoting educational programs, workshops, and learning opportunities that support members at all stages of their careers. Her work ensures that CMAC Ontario remains a hub for continuous learning, networking, and industry excellence across the province’s club community.

Industry Impact & Recognition

Recognized for her forward‑thinking leadership in wellness and club services, Jennifer has played a key role in advancing the integration of holistic health and athletics programming within the private club setting. Her contributions extend beyond her club, as she participates in industry conversations that emphasize the importance of member well‑being, team leadership, and innovative program delivery.

Whether enhancing club wellness offerings, championing professional development within CMAC Ontario, or speaking on industry trends, Jennifer’s commitment to excellence continues to influence both her club and the broader club management community.